Insight
Stakeholder dialogue and research to understand the business.
Root Consultancy is a specialist advisory firm. We help Irish SMEs and ambitious internationally focused companies to scale. We partner with leaders in business at a strategic level, co-ordinating an approach to marketing and business development.
We do this in three ways.
Guidance
Clear thinking advice with action driven solutions.
Collaboration
Partnership approach with senior management and supporting teams.
MAKE A PLAN : Planning
We support you with strategic, targeted and results driven solutions that are right for your business. We start with your objectives and structure effective plans to achieve them.
- Marketing Plan
- Digital Strategy
- Communication Strategy
ONCE OFF : Project Development
For those once off projects, Root Marketing will plan and implement all elements on your behalf.
- Event management
- Client research
- Copywriting
- Industry specific
MAKE IT HAPPEN : Project Management
As a business owner you have vision and determination for what you want your company to achieve. You probably have little time or resources to do it. We can work in partnership with you to develop your ideas and make them happen. Root Marketing brings to your company, the benefits of marketing expertise without the cost of hiring. We make your projects happen.
ABOUT
Root Consultancy works in partnership with thought leaders and industry innovators in SMEs across Ireland. Our expertise lies in a variety of B2B sectors including professional services (design, engineering, legal, financial, medical), technology/software, telecommunications, construction and manufacturing.
Business Consultant Fiona Barclay founded the firm in 2009. She has 25 years’ experience working with Irish industry leaders and SMEs. She has worked at senior management level both in-house and as a consultant. Fiona is highly proficient in strategy development and marketing best practice. With a large sprinkle of personality, Fiona brings objectivity and clear thinking to every project. As one client says:
“I am always impressed by how Fiona can ask the right questions to get people thinking!” John Brennan, Managing Director, ORS.
Root Consultancy is a member of the Enterprise Ireland Strategic Marketing Review and Business Growth Advisors Panels.